New dispensation sets Zimbabwe on economic recovery trajectory: Mupfumira

The new political leadership has set the tone for the economic recovery of Zimbabwe, Tourism and Hospitality Industry Minister Priscah Mupfumira has said. Mupfumira was addressing delegates at the United Kingdom tour operators engagement reception at the Zimbabwe House in London. “The 100-day period brought new developments and investments into Zimbabwe. To mention a few,…

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Diaspora market critical asset to promotion of Destination Zimbabwe

The Diaspora market is a critical asset to the promotion of Destination Zimbabwe, Honourable Prisacah Mupfumira, the Minister of Tourism and Hospitality Industry has said. She made the remarks while addressing the overwhelming,  positive and well invigorated multitude in the diaspora in London on the evening of 4 March 2018. “Your presence indeed makes me…

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Mupfumira begins re-engagement series tour

Spiked Correspondent The Minister of Tourism and Hospitality Industry, Hon. Priscah Mupfumira (MP) is leading a delegation comprising of the Zimbabwe Tourism Authority (ZTA), the tourism industry and media on her second international re-engagement series tour across major tourism source markets – South Africa, United Kingdom and Germany. This series is scheduled to kick off…

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Ministry of Tourism intensifies stakeholder consultations

By Patricia Mashiri   The Ministry of Tourism and Hospitality industry continues with Consultative Conferences for Tourism Sector Strategy on how to improve the sector in Zimbabwe as a global economic game changer.   Speaking at a stakeholder consultative meeting in Chinhoyi, Webster Shamu, the Minister of State for Mashonaland West Provincial Affairs said tourism…

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Mutsvangwa appeals for airport in Manicaland

By Byron Mutingwende   Minister of State for Manicaland, Monica Mutsvangwa has said the province is losing out on potential tourism benefits despite being endowed with many attractions because of lack of transport connectivity including an airport.   “Manicaland Province is a unique and scenic landscape renowned for Mt Nyangani, Mutarazi Falls; the 2nd highest…

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Tourism sector key for economic growth

By Staff Writer THE Government is set to consider the adoption of Victoria Falls Tourism Special Economic Zone corridor approach which will go a long way in addressing imbalance in product profiling within Matabeleland North region. Speaking during the consultative workshop on the National Tourism Sector Strategy (NTSS) in Matabeleland North on Wednesday, Tourism and…

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Matebeleland North poised for tourism growth – Mupfumira

By Vimbai Kamoyo   VICTORIA FALLS – The Minister for Tourism and Hospitality Industry, Prisca Mupfumira said Matabeleland North is poised for tourism growth as the government seeks to mainstream provinces’ operations.   Speaking during the third leg of the Consultative Conference for Tourism Sector Strategy which is being coordinated by her ministry and the…

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Market Bulawayo, Matebeleland vigorously – Minister

By Vimbai Kamoyo   BULAWAYO – The Minister of state for Bulawayo Metropolitan Province has urged the government and tourism players to market attractions in Bulawayo and Matabeleland provinces aggressively.   Speaking during the second leg of the consultative conference for tourism sector strategy, organised by the Ministry of Tourism and Hospitality Industry together with…

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Stakeholders discuss strategy to improve tourism

By Byron Mutingwende   Stakeholders in tourism are exploring ways of coming up with a strategy to act as a roadmap to develop the sector as an important pillar of the economy. The meeting, held at the Harare International Conference Centre on 8 February 2018, was graced by Vice President General (Rtd) Dr. Constantino Guveya…

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Mudenda appeals for Zimbabwe-US re-engagement

By Byron Mutingwende   The Speaker of the National Assembly, Honourable Jacob Mudenda has made a passionate appeal to the African Union (AU) Ambassador to the United States of America to facilitate re-engagement between Harare and Washington. Mudenda registered the request during a courtesy call by members of the Pan African Parliament (PAP) at the…

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Shona village depicts Zimbabwean culture and heritage

By Byron Mutingwende   The Shona Village is helping people locally and from across the globe to understand and appreciate the national culture. It is situated at Great Zimbabwe World Heritage site that was declared a National Monument in 1937 and a World Heritage Site in 1986.   The village is an ethnographic depiction of…

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JCI spearheading youths empowerment programmes

By Byron Mutingwende   The Junior Chamber International Zimbabwe (JCI) is spearheading youth empowerment projects in line with the Sustainable Development Goals (SDGs). This emerged at the 2018 official opening of the organisation’s Harare chapter that was officiated by Prisca Mupfumira, the Minister of Tourism and Hospitality on 24 January 2018.   “I am indeed…

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Ensure maximum participation of locals in tourism: Mupfumira

By Byron Mutingwende   Priscah Mupfumira, the Minister of Tourism and Hospitality Industry has called for the maximum participation of locals so as to ensure the sustainability of the sector. She made the remarks while updating the media on the policy direction her ministry is taking to promote domestic tourism. “For a long time Zimbabwe…

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Mupfumira markets Zimbabwe as a safe tourist destination at FITUR

By Byron Mutingwende   Prisca Mupfumira, the Minister of Tourism and Hospitality Industry has used the International Tourism Fair in Spain (FITUR) to market Zimbabwe as a safe tourist destination.   The platform to address the delegates was her maiden international engagement as the new minister of tourism and especially so in Spain – a…

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Tourism drives economy if sector players harness new tactics

By Byron Mutingwende   There is need for a paradigm shift in the approach of doing business within tourism since the sector has great potential to revive the economy.   In her address at the briefing meeting with stakeholders on the Reserve Bank of Zimbabwe Support facility, Prisca Mupfumira the minister of tourism and hospitality…

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Chinese outbound tourism among UNWTO activities at FITUR

The UNWTO Awards on Innovation and Excellence in Tourism, African and Middle East tourism development and the Chinese Market among the activities of the World Tourism Organization (UNWTO) during the 38th edition of the Madrid International Tourism Fair (FITUR, January 17-21), the yearly kick-off for the world’s leading tourism meeting points. A workshop on Chinese…

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Hon Betty Nhambu-Kaseke: MP with a difference

By Byron Mutingwende Honourable Betty Nhambu-Kaseke, the Member of the House of Assembly for Kuwadzana was catapulted into Parliament on a ruling party Zanu (PF) ticket in 2015 following by-elections in the constituency but has brought considerable development in the short space of time she has been in charge of the area. Spiked Online Media…

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ZTA creates partnerships for economic revival

By Patricia Mashiri The Zimbabwe Tourism Authority (ZTA) is in pursuit of maximising profits and economy revival through public-private partnerships.   That emerged at a multi-stakeholder workshop of event planners and organisers, airlines, government departments and educational institutions on how to market Zimbabwe as a tourist destination, increase tourists stay in the country and improve…

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