Leveraging AI for Smart Marketing: Strategies, Benefits, and Real-World Insights for Business Growth
Writes Fakunle John Aremu Introduction Artificial Intelligence (AI) is revolutionizing the marketing landscape by enabling personalization and automation at an unprecedented scale. Marketers are leveraging AI to analyze vast amounts of data, predict consumer behaviour, and create tailored experiences. AI-powered tools such as chatbots, recommendation engines, and automated email marketing are enhancing customer…