Will your business survive 2025?

Getting your Trinity Audio player ready...
Writes Engineer Jacob Kudzayi Mutisi
We are in 2025, and the business landscape is increasingly precarious, marked by a combination of crises that threaten the survival of many enterprises. International sanctions, liquidity shortages, high operational costs, excessive taxation, and diminishing disposable income have created a perfect storm. The collapse of significant players like Lafarge and Beta Holdings highlights the urgent need for government intervention alongside business adaptation to avert further failures.
Zimbabwe has faced various international sanctions for years, impacting trade relations and limiting access to foreign markets. These restrictions create significant hurdles for businesses trying to operate internationally or secure necessary imports, reducing revenue and growth prospects.
A persistent liquidity crisis plagues the Zimbabwean economy, with many businesses struggling to access financing. The lack of cash flow makes it challenging for companies to meet operational costs, pay suppliers, or invest in growth. This liquidity crunch has become a defining characteristic of the Zimbabwean business environment.
Inflation has driven operational costs to unsustainable levels. The prices of raw materials and labor are continually rising, squeezing profit margins for businesses and making it increasingly difficult to maintain profitability.
The high tax regime in Zimbabwe complicates matters further. With the government seeking to generate revenue in a struggling economy, taxes have increased, limiting the resources available for reinvestment. This scenario deters both domestic and foreign investment, stifling growth.
Consumers in Zimbabwe face a tough economic climate, leading to diminishing disposable income. High living costs and economic instability result in decreased consumer spending, adversely affecting businesses, particularly in retail and services.
To support struggling businesses and avert further economic decline, government intervention is crucial. Here are some potential measures that could be taken.
The government could establish financial support programs, including grants or low-interest loans, aimed at facilitating access to liquidity for small and medium-sized enterprises (SMEs). This would help businesses meet their operational costs and navigate the liquidity crisis.
Introducing temporary tax relief measures could ease the burden on businesses. Lowering taxes or offering tax incentives for reinvestment can provide companies with the necessary capital to innovate and grow. The government could work to negotiate the easing of sanctions through diplomatic channels, potentially opening up new markets for Zimbabwean products. Additionally, streamlining trade regulations could help businesses operate more efficiently.
Investing in technology and innovation is vital for businesses to remain competitive. The government could partner with private entities to create incubators and training programs that foster entrepreneurial skills and technological advancement.
The challenges facing Zimbabwean businesses have led to significant closures, with Lafarge and Beta Holdings being notable casualties. Reports suggest that companies like Willdale and James North are now teetering on the brink of collapse, raising concerns about the broader implications for the economy. The loss of these enterprises would not only affect employees but also disrupt supply chains and our local economies.
While it is difficult to pinpoint the next businesses at risk, certain sectors appear more vulnerable. Companies heavily reliant on consumer spending, those with substantial debt, and businesses affected by sanctions are particularly at risk. Without strategic interventions, the list of casualties could grow.
As Zimbabwe heads into 2025, the business environment remains fraught with challenges. Government intervention is crucial in supporting enterprises through financial assistance and fostering innovation. By working together, the government and businesses can create a more resilient economy capable of overcoming the current crises and thriving in the future.