VFS Global to promote Zimbabwe as a tourist destination in India and GCC region

In a move to enhance destination awareness and foster market visibility, the Zimbabwe Tourism Authority (ZTA) has appointed VFS Global to promote Zimbabwe as a preferred tourism destination in both India and GCC region, through a collaborative relationship.  The agreement was officially signed by Dr. Karikoga Kaseke, Chief Executive of the Zimbabwe Tourism Authority on…

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Action on sustainability in tourism needs extra push, says new UNWTO report

In line with its vision of advancing sustainability through tourism, the World Tourism Organisation (UNWTO) released its flagship publication ‘Tourism for Development’ in Brussels on 6 June during the European Development Days (EDD), and called for greater awareness of sustainability in tourism policies and business practices as well as in tourist behaviour. ‘Tourism for Development’…

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UNWTO World Forum on Gastronomy Tourism – Seizing the Power of Technology

Around 600 participants from 52 countries gathered at the 4th UNWTO World Forum on Gastronomy Tourism (Bangkok, Thailand, 30 May to 1 June 2018). Organised by the World Tourism Organisation (UNWTO) and the Government of Thailand, in collaboration with the Basque Culinary Centre, participants addressed topics ranging from the role of technology in achieving sustainable development,…

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PPPs to spur tourism growth

Amadeus IT Group today announced a historic initiative that will see the creation of a new model for public-private collaboration in the tourism industry in South Africa. This partnership will initially develop a new, National Tourism Visitor Information System (NTVIS). In addition, a new Travel and Tourism Training Academy will be established to accelerate skills…

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Zimbabwe, South Africa cooperate to improve tourism

By Byron Mutingwende   Zimbabwe and South Africa are working on a common ground to improve tourism, which is a major contributor to the economic growth of both countries.   Priscah Mupfumira, Zimbabwe’s minister of tourism and hospitality, addressing journalists at the International Convention Centre in Durban soon after her courtesy call on her South…

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Zimbabwe is ready for South African tourism market

Africa’s largest tourism show the Travel Indaba will run from 8-10 May this year. This will see the continent showcasing its’ wide variety of top drawer tourism products and attract international buyers and media from across the globe.  This convergence also provides a business and policy platform forum for African Tourism Ministers each year. Zimbabwe…

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World Class Legends use football to market Zimbabwe

By Byron Mutingwende   Sport tourism is one of the best ways to market a country and the ministry of tourism and the Zimbabwe Tourism Authority (ZTA) are collaborating with World Class Legends to use football to spearhead that initiative.   Introducing the World Class Legends to President Emmerson Mnangwagwa during the ruling party Zanu…

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Joint EU-UNWTO Report Provides Better Understanding of Tourism in the European Union

The new report ‘European Union Tourism Trends’, prepared by the World Tourism Organization (UNWTO) in cooperation with the European Commission, underscores tourism’s major social and economic benefits for 28 countries comprising the European Union (EU). EU destinations welcomed 538 million international overnight visitors in 2017, 40% of the world total. EU accommodation establishments provide over…

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UAE pledges to walk with Zimbabwe in its road to economic recovery

The UAE Government has pledged full support to the Government of Zimbabwe in its journey  to economic recovery. This was said by Senior Vice President for Commercial Services  in the Dubai Chambers , Mr Atiq Juma Faraj Nasib  during a courtesy meeting by Minister Mupfumira together with Zimbabwe Ambassador to Kuwait,Mr Marongwe. The Minister who…

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Major boost for tourism enshrinement programme

Government’s enshrinement programme is set to take heritage tourism to greater heights following the allocation of resources from treasury. This was announced by the minister of Tourism and Hospitality Industry, Honourable Prisca Mupfumira in a telephone interview from Dubai, where she is attending the Arabian Travel Market. Said Minister Mupfumira: “We received news of the…

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Strong outbound tourism demand from both traditional and emerging markets in 2017

Preliminary data showed that virtually all source markets reported higher tourism spending in 2017, reflecting continued strong demand for international tourism across all world regions. Both emerging and advanced economies fuelled growth, led by the United States which spent US$ 12 billion more on travel abroad. China spent US$ 8 billion more, consolidating its leadership…

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United States Department of State funds project to combat trafficking in persons

By Byron Mutingwende   The United States (US) Department of State is funding a project to complement the government of Zimbabwe in the fight against human trafficking.   Speaking at the launch, Melusi Matshiya, the Permanent Secretary of the Ministry of Home Affairs and Cultural Heritage said in line with international best practices, the government…

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UNWTO joins Tourism Ministers in calling upon G20 Leaders to prioritise tourism

The World Tourism Organization (UNWTO) joined the Ministers of Tourism of the G20 economies meeting in Buenos Aires in calling upon the G20 leaders to consider including tourism in their Agenda for its capacity to create more and better jobs. In his meeting with the President of Argentina, Mauricio Macri, and current G20 Chair, UNWTO…

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China trip: an opportunity for growing Zimbabwean businesses

By Byron Mutingwende   The recent trip to China by the Zimbabwean delegation led by President Mnangagwa was to project the country as a suitable business destination, stakeholders have said.   Speaking at the joint press conference by the Zimbabwe Tourism Authority (ZTA), ZimTrade and the Zimbabwe Investment Authority (ZIA) in Harare on 17 April…

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Kinshasa Declaration fosters biodiversity and environmental protection

An intense week of exchange of experiences and capacity building linked to wildlife and biodiversity protection has taken place in Kinshasa, the Democratic Republic of the Congo. A major result of the regional initiative that lies under the framework of the UNWTO/Chimelong Initiative on Wildlife Conservation and Sustainable Tourism has been the Declaration of the Kinshasa…

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Swedish MPs tour Tariro Clinic and Youth Centre in Hopley

By Byron Mutingwende   A delegation from the Swedish Parliament toured the Tariro Clinic and Youth Centre in Hopley to assess the impact of interventions by their government in the promotion of development in Zimbabwe.   Speaking on the sidelines of the tour, Aleksander Gabelic, the President of the United Nations Association of Sweden said…

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ZTA shuts down unlicensed operators

By Joyce Mukucha and Patricia Mashiri The Zimbabwe Tourism Authority (ZTA) is in the process of shutting down all unlicensed and lapsed tourist facilities following one of the 100 day-initiatives by the Minister of Tourism and Hospitality Industry, Prisca Mupfumira. The ultimatum was given by the then minister on the tourism stakeholder meeting on the…

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Dunhuramambo rebrands to improve market share

By Patricia Mashiri Dunhuramambo has rebranded to Zambezi Cruise and Safaris to improve their market share and penetrate new markets through improvement of standards. Since the rebranding, the organisation has witnessed a lot of tourists mainly the locals. They receive approximately 80% of local tourists, be it leisure or business. Victor Mubiana, the Sales and…

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ZTA intensifies its drive to grow the MICE tourism stake

The Zimbabwe Tourism Authority through its National Convention Bureau (NCB) has intensified its efforts to unlock more meetings and conferences for the destination by reinforcing its engagement of associations. Associations are crucial in the Meetings, Incentive Travel, Conferences and Exhibitions (MICE) industry as they are the main source of meetings and conferences. International Congress and…

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ZTA, Civil Service Travel Bureau in promotion of domestic tourism

As part of the 100-day initiative to drive domestic tourism by the Minister of Tourism and Hospitality, Priscilla Mupfumira, the Zimbabwe Tourism Authority (ZTA) and Civil Service Travel Bureau (CSTB) have signed a Memorandum of Understanding (MOU). Speaking at the MOU signing ceremony between the two organisations Mr Givemore Chidzidzi, the Chief Operating Officer of…

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New dispensation sets Zimbabwe on economic recovery trajectory: Mupfumira

The new political leadership has set the tone for the economic recovery of Zimbabwe, Tourism and Hospitality Industry Minister Priscah Mupfumira has said. Mupfumira was addressing delegates at the United Kingdom tour operators engagement reception at the Zimbabwe House in London. “The 100-day period brought new developments and investments into Zimbabwe. To mention a few,…

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Diaspora market critical asset to promotion of Destination Zimbabwe

The Diaspora market is a critical asset to the promotion of Destination Zimbabwe, Honourable Prisacah Mupfumira, the Minister of Tourism and Hospitality Industry has said. She made the remarks while addressing the overwhelming,  positive and well invigorated multitude in the diaspora in London on the evening of 4 March 2018. “Your presence indeed makes me…

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Mupfumira begins re-engagement series tour

Spiked Correspondent The Minister of Tourism and Hospitality Industry, Hon. Priscah Mupfumira (MP) is leading a delegation comprising of the Zimbabwe Tourism Authority (ZTA), the tourism industry and media on her second international re-engagement series tour across major tourism source markets – South Africa, United Kingdom and Germany. This series is scheduled to kick off…

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US Embassy, JTIP offer training to persons assisting victims of human trafficking

By Byron Mutingwende   The United States Department of State’s Office to Monitor and Combat Trafficking in Persons (JTIP) and the US Embassy in Harare, Zimbabwe are offering support to the International Organization for Migration’s (IOM) mission for the implementation of training for both state and non-state shelter management staff to assist victims of trafficking….

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Ministry of Tourism intensifies stakeholder consultations

By Patricia Mashiri   The Ministry of Tourism and Hospitality industry continues with Consultative Conferences for Tourism Sector Strategy on how to improve the sector in Zimbabwe as a global economic game changer.   Speaking at a stakeholder consultative meeting in Chinhoyi, Webster Shamu, the Minister of State for Mashonaland West Provincial Affairs said tourism…

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Mutsvangwa appeals for airport in Manicaland

By Byron Mutingwende   Minister of State for Manicaland, Monica Mutsvangwa has said the province is losing out on potential tourism benefits despite being endowed with many attractions because of lack of transport connectivity including an airport.   “Manicaland Province is a unique and scenic landscape renowned for Mt Nyangani, Mutarazi Falls; the 2nd highest…

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Tourism sector key for economic growth

By Staff Writer THE Government is set to consider the adoption of Victoria Falls Tourism Special Economic Zone corridor approach which will go a long way in addressing imbalance in product profiling within Matabeleland North region. Speaking during the consultative workshop on the National Tourism Sector Strategy (NTSS) in Matabeleland North on Wednesday, Tourism and…

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Matebeleland North poised for tourism growth – Mupfumira

By Vimbai Kamoyo   VICTORIA FALLS – The Minister for Tourism and Hospitality Industry, Prisca Mupfumira said Matabeleland North is poised for tourism growth as the government seeks to mainstream provinces’ operations.   Speaking during the third leg of the Consultative Conference for Tourism Sector Strategy which is being coordinated by her ministry and the…

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Stakeholders critique Civil Aviation (Amendment) Bill

By Byron Mutingwende   Stakeholders at a public hearing held by the Parliamentary Portfolio Committee on Transport and Infrastructure at the New Ambassador Hotel in Harare on 13 February 2018 said the Civil Aviation Bill needed amendments on many areas.   In his contribution, Nkosilathi Sibanda, the Chairman of the Commercial and General Aviation Association…

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Market Bulawayo, Matebeleland vigorously – Minister

By Vimbai Kamoyo   BULAWAYO – The Minister of state for Bulawayo Metropolitan Province has urged the government and tourism players to market attractions in Bulawayo and Matabeleland provinces aggressively.   Speaking during the second leg of the consultative conference for tourism sector strategy, organised by the Ministry of Tourism and Hospitality Industry together with…

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Stakeholders discuss strategy to improve tourism

By Byron Mutingwende   Stakeholders in tourism are exploring ways of coming up with a strategy to act as a roadmap to develop the sector as an important pillar of the economy. The meeting, held at the Harare International Conference Centre on 8 February 2018, was graced by Vice President General (Rtd) Dr. Constantino Guveya…

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Shona village depicts Zimbabwean culture and heritage

By Byron Mutingwende   The Shona Village is helping people locally and from across the globe to understand and appreciate the national culture. It is situated at Great Zimbabwe World Heritage site that was declared a National Monument in 1937 and a World Heritage Site in 1986.   The village is an ethnographic depiction of…

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