Matetsi Victoria Falls appoints DACH Market Representation

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(Victoria Falls, Zimbabwe) April 2024 – Family-owned and independently run, Matetsi Victoria Falls is a beautifully designed, award-winning, luxury safari lodge situated on the banks of the Zambezi River, within its own 136,000-acre pristine wilderness – Matetsi Private Game Reserve – offering a truly unique experience, that can be enjoyed by guests from around the globe.

Soon after joining the Matetsi team in January 2024, Director of Sales & Marketing, Lianne Kelly-Maartens identified Europe as an area for growth. She made the strategic decision to assign the continent as a special focus area for Sales & Marketing Manager, Lynwin Reid, and to appoint a dedicated DACH market representation company, to compliment the great work that Perowne International is doing in the UK and broader European market.

Matetsi Victoria Falls is delighted to announce that going forward, they will be working with ULLIFINK, a sales representation company based in the DACH region, specializing in experiential luxury products, including lodges in Africa.

Founded in 2005, ULLIFINK is known in the travel industry for its exceptional portfolio, which comprises some of the most exclusive lodges and experiences around the world. Their passionate, sustainable, and results-driven approach, and their infrastructure and team strategically located in Germany, Switzerland, and Austria, make them the ideal partner for Matetsi Victoria Falls in this region.

Africa expert Laura Letanoczki has been assigned as the Matetsi Victoria Falls account manager. Laura, who has been working with and travelling extensively through Southern and East Africa for over 10 years, has experience both as product and sales manager with African specialist tour operators in Germany and with the sales and marketing for a private island in Seychelles. Laura will be on property at Matetsi Victoria Falls before attending Indaba 2024.

Sales & Marketing Manager, Lynwin will be joining the ULLIFINK Africa Roadshow in Germany in June 2024. Furthermore, DOSM, Lianne will attend Experience Africa (London) in July 2024, and Co-founder, Sara Gardiner will spend time in the UK and Europe in June and July this year.

More about Matetsi Victoria Falls

Just 40 km upriver from the rush and spray of the Falls, comprising 16 suites, 2 family suites and a 4-bedroomed safari villa, Matetsi Victoria Falls is the realisation of the Gardiner family’s dream to showcase everything exceptional about their home country, Zimbabwe – from exclusive safari with incredible wildlife sightings, tranquil river experiences and the spectacular Victoria Falls to Zimbabwean design talent and warm authentic hospitality.

Testament to the phenomenal work of the Matetsi family, Matetsi Victoria Falls has been awarded numerous notable accolades from top-tier publications including being named the No. 1 Resort Hotel in Africa in Travel + Leisure’s 2021 Worlds Best Awards. In 2023, Matetsi Victoria Falls was recognized in the Top 15 Resorts in Southern Africa in the annual Condé Nast Traveler Readers’ Choice Awards and in the Travel + Leisure World’s Best Awards the property was voted as number 2 out of 5 in the category of Favourite Resorts in Africa and number 31 out of 100 as their Favourite Hotels in the World.

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